Assistant Performance Marketing Manager

About Fasset

Fasset is a regulated stablecoin neobank scaling financial access across emerging markets globally.

Role Overview

We're hiring an Assistant Performance Marketing Manager to help scale our paid acquisition channels. You'll work alongside the Senior Performance Marketing Manager to plan, execute, and optimise campaigns that drive quality user growth efficiently.

Responsibilities

• Plan, launch, and optimise paid campaigns across Meta, Google, TikTok, and programmatic channels.
• Monitor daily campaign performance, budgets, and pacing; flag anomalies and implement fixes.
• Conduct regular A/B tests on creatives, audiences, and landing pages.
• Analyse funnel metrics and attribution data to maximise ROAS and minimise CPA.
• Coordinate with the Creative team to brief and iterate on ad creatives.
• Prepare weekly performance reports and contribute to forecasting.

Requirements

• 1–3 years of hands-on paid media experience (Meta Ads, Google Ads).
• Proficiency with ad platforms, analytics tools (GA4, AppsFlyer, or similar MMP).
• Strong quantitative skills; comfortable with Excel/Sheets and dashboards.
• Detail-oriented and organised with the ability to manage multiple campaigns simultaneously.

Nice to Have

• Experience marketing a consumer app or fintech product.
• Knowledge of mobile measurement partners (AppsFlyer, Adjust, Branch).